They appear in the home feed, category feeds, and relevant search results. Promoted Pins look just like regular Pins that businesses pay to promote. It’s all about getting back to the human side of marketing. This means there are big things coming soon for Pinterest and influencer marketing so you’ll want to get a head start. Pinterest is partnering with influencer marketing platforms like OpenInfluence, Hypr, Klear, AspireIQ, Mavrck, Izea, and Obvious.ly. Try to find people with similar interests (maybe your competitors?).

I follow 100-300 new people per day for 3-days a week.

Find a popular Pin and write a useful, thoughful Pin. Take advantage of the Popular section on Pinterest. This allows you to add collaborators to boards so you can both Pin to the same board. Last year Pinterest launched Group Boards. Here are some strategies you can use on Pinterest to engage your following: Pinterest the ideal platform for partnerships. Give your customers a feel for the product with lifestyle shots.

Use lifestyle images and text overlays.

By integrating your logo or watermark into your images, you still gain exposure while maintaining a tasteful, less obvious, brand image.

Incorporate your logo and product naturally into the image.

Pinterest states the best image aspect ratios are between a 2:3 and 1:3.5 (width to height), with a minimum width of 600 pixels.

That means you want high-quality images with high aspect ratio. Nearly 85% of Pinterest searches happen on mobile. Here are a few quick tips to making a lasting impression with your images on Pinterest. Pinterest users want custom images that are unique to your brand. Nail Your Imagesīrands, delete your subscription to any stock photography websites. And, if you’re advertising on Pinterest, these dynamic Product Pins tie into the automated ‘Shop the Look’ Pins., and turn their products into dynamic Product Pins.

Pinterest marketing